In January we were writing “We bought 100% of Gummy Industries. Let us tell you why“. At the end of that blog post we mentioned a future international project we were working on.
Today, we are very happy to announce the Gummy Industries Global Partnership program.
We created a network of companies that are complementary to what we do, that are spread all over the world, in Brescia, Tokyo and San Francisco (and this is only the beginning). We are talking about a few business partners, with a strong dedication to the digital world, that complete our offer. In most cases they are friends, too.
Why are we doing this?
The main reason of our choice has to do with our business culture. We want to think global and act local.
Branding, marketing and communication projects involve a large set of skills: digital culture, awareness about behaviors and trends, languages and slangs, knowledge about history and pop-culture. Big companies are able to hire multinational agencies and set up any kind of global digital campaign, having headquarters in multiple countries.
But what about medium-sized companies?
We think that the global economy, today, is about local producers (and local manufacturers) that are now able to sell their products to the world. So, the Gummy Industries Global Partnership is born to offer medium companies marketing and communication projects, made by people with a local know-how.
A quick example: do you need to sell shoes in Italy and Japan? We can design a campaign in Italy and a different one in Japan, each one adapted to the local target, thanks to one of our local partners.
A warm welcome to our partners
We started to build our network with a couple of good friends.
Out soon an amazing project by our friends Luca and Killian
Paper Plane, Tokyo
Shinpei Hasegawa, born in 1988, is a graphic artist, graphic designer and illustrator from Tokyo. He is specialized in book design, art events poster, logo design, package, and creates graphic artworks (Poster graphic).
Shinpei had joined SONY Xperia Stadt talent project and he designs SONY XperiaZ3 compact TOKYO model. In 2013 he won the 2013 Yomiuri advertising awards.
We are waiting for you
We are looking for Italian clients that want to try a new kind of communication experience and we are looking for international clients who want to target the Italian or European market.
If this caught your attention, please get in touch with us!