Fantini is based in Pella, on the shores of Lake Orta, and is a leading manufacturer of Made in Italy faucets, taps and shower mixers. The lake is the protective spirit of the brand: water is in fact the primary element of Fantini, its red thread: the company was born from the water and works with the water to create unique products.
We worked on digital positioning for Fantini, deciding to tell the story of the brand and its individuality through the products, the history and the work of the designers; we then worked on the art direction, taking up the high-style and minimalism of the brand catalogues (adapting it to the immediate language of social media) to convey the company’s leadership in its sector.