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Pensarecasa, a company specialising in the design and sale of furniture, asked us to reposition their company in the market.
Starting from the payoff, we reached a visual identity and developed a new communication strategy, while maintaining the brand’s original vocation.
We wanted to portray Pensarecasa not as the classic company that just sells furniture: Pensarecasa transforms your home, as if by magic.
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Project Management
Valentina Cantone
Art Direction
Antonio Pinti
Copywriting
Claudio Savelli