Pensarecasa, a company specialising in the design and sale of furniture, asked us to reposition their company in the market.
Starting from the payoff, we reached a visual identity and developed a new communication strategy, while maintaining the brand’s original vocation.
We wanted to portray Pensarecasa not as the classic company that just sells furniture: Pensarecasa transforms your home, as if by magic.
Project Management
Valentina Cantone
Art Direction
Antonio Pinti
Copywriting
Claudio Savelli