Lamole di Lamole is a historic, organically run Chianti Classico winery. The aim of the brand was to communicate the winery’s strong link with the Tuscan territory and to increase visibility.
It was for this reason that we organised an influencer marketing activity, inviting six creators to a two-day tour of Lamole, complete with original activities and masterclasses. The results were excellent: in addition to documenting the beauty of the Chianti Classico area and the quality of the products, the creators conveyed all the passion, work and expertise of the Lamole di Lamole team to their communities.
Social Media Management